{"id":6134,"date":"2022-06-16T08:45:29","date_gmt":"2022-06-16T08:45:29","guid":{"rendered":"https:\/\/swisstomato.ch\/references\/sihh-luxury-event-app\/"},"modified":"2026-04-13T15:38:34","modified_gmt":"2026-04-13T15:38:34","slug":"sihh-luxury-event-app","status":"publish","type":"reference","link":"https:\/\/swisstomato.ch\/en\/references\/sihh-luxury-event-app\/","title":{"rendered":"Watches &#038; Wonders &#8211; A complex event app for the biggest B2B watch exhibition"},"content":{"rendered":"\r\n<div  class=\"stbase-reference-introduction-block  stbase-block color-light\">\r\n            <div class=\"introduction\">\r\n            <div class=\"content\">\r\n                <div class=\"content-inner\"  style=\"background-color: #be894a;\" >\r\n                    <div class=\"container-860\">\r\n                        <h2 class=\"title\">The Client<\/h2>\r\n                        <div class=\"introduction-text\"><p>The Watches &amp; Wonders exhibition is an annual event organised in Geneva, the home of some of the finest watchmakers worldwide. The event attracts over 20\u2019000 visitors to experience the showcase of the newest watch masterpieces created by the most well-known brands, such as Rolex, Cartier, Patek Philippe, IWC and many others. Each showcasing brand can demonstrate their newest technologies, design advancements and craftsmanship to resellers, the press and other watch enthusiasts.<\/p>\n<\/div>\r\n                    <\/div>\r\n                <\/div>\r\n                <div class=\"introduction-image container-1080\">\r\n                    <img decoding=\"async\" src=\" https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/WW-img1.jpg\" alt=\"The Client\" \/>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n<\/div>\r\n<\/div>\n\n\r\n<div  class=\"stbase-reference-text-image-block  stbase-block \">\r\n            <div class=\"content-inner container-640\">\r\n            <h2 class=\"title\">Key Challenges<\/h2>\r\n            <div class=\"introduction-text\"><p>In today\u2019s digital world, Watches &amp; Wonders needed a seamless way for visitors, exhibitors and the press to access event details, view launches and interact with brands. As the exhibition is located in a large event space, it can be difficult for visitors to find brands and information they are looking for, therefore having an application available for everyone, significantly increases visitor satisfaction throughout the event.<\/p>\n<\/div>\r\n        <\/div>\r\n        <div class=\"image container-1080\">\r\n            <img decoding=\"async\" src=\" https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/WW-img2.jpg\" alt=\"Key Challenges\" \/>\r\n        <\/div>\r\n    <\/div>\n\n\r\n<div  class=\"stbase-reference-side-images-block  stbase-block \">\r\n            <div class=\"background\" style=\"background-color: #F5F5F5\"><\/div>\r\n        <div class=\"content container-1080\">\r\n            <div class=\"image-left\">\r\n                <img decoding=\"async\" src=\" https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/WW-phone-1.png\" alt=\"The Solution-left\" \/>\r\n            <\/div>\r\n            <div class=\"content-inner container-640\">\r\n                <h2 class=\"title\">The Solution<\/h2>\r\n                <div class=\"introduction-text\"><p data-start=\"97\" data-end=\"350\">The Watches &amp; Wonders app, developed by our Geneva-based <a href=\"http:\/\/The Watches &amp; Wonders app, developed by our Geneva-based app agency, was designed to serve all types of users. It offers a tailored experience depending on visitor category, allowing users to easily navigate and plan their visit. Key features include:  A personalised agenda for each user Access to social feeds from all exhibiting brands A hub for essential event information\">app development agency<\/a>, was designed to serve all types of users. It offers a tailored experience depending on visitor category, allowing users to easily navigate and plan their visit. Key features include:<\/p>\n<ul data-start=\"351\" data-end=\"496\">\n<li data-section-id=\"1hzrsuf\" data-start=\"351\" data-end=\"394\">A <strong data-start=\"355\" data-end=\"378\">personalised agenda<\/strong> for each user<\/li>\n<li data-section-id=\"i149q9\" data-start=\"395\" data-end=\"452\">Access to <strong data-start=\"407\" data-end=\"423\">social feeds<\/strong> from all exhibiting brands<\/li>\n<li data-section-id=\"1n8tv1v\" data-start=\"453\" data-end=\"496\">A hub for <strong data-start=\"465\" data-end=\"496\">essential event information<\/strong><\/li>\n<\/ul>\n<\/div>\r\n            <\/div>\r\n            <div class=\"image-right\">\r\n                <img decoding=\"async\" src=\" https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/WW-phone-2.png\" alt=\"The Solution-right\" \/>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\n\n\r\n<div  class=\"stbase-reference-result-block  stbase-block color-light  additional\">\r\n                <div class=\"additional-content content-inner container-640\">\r\n                                <div class=\"additional-text\"><p data-start=\"503\" data-end=\"652\">To enhance the on-site experience, the app includes tools that make navigation and logistics simple and intuitive. Notable functionalities include:<\/p>\n<ul data-start=\"653\" data-end=\"1021\">\n<li data-section-id=\"1r67lkc\" data-start=\"653\" data-end=\"737\">A <strong data-start=\"657\" data-end=\"679\">3D interactive map<\/strong> with indoor navigation to exhibitor stands and services<\/li>\n<li data-section-id=\"i4fjxb\" data-start=\"738\" data-end=\"864\">Detailed information on <strong data-start=\"764\" data-end=\"791\">official transportation<\/strong>, including shuttle locations and directions by public transport or car<\/li>\n<li data-section-id=\"2fgpoi\" data-start=\"865\" data-end=\"1021\">An <strong data-start=\"870\" data-end=\"892\">auditorium section<\/strong> where users can:\n<ul data-start=\"914\" data-end=\"1021\">\n<li data-section-id=\"t96ws1\" data-start=\"914\" data-end=\"949\">Follow <strong data-start=\"923\" data-end=\"947\">conference schedules<\/strong><\/li>\n<li data-section-id=\"jxzl14\" data-start=\"952\" data-end=\"978\">Watch <strong data-start=\"960\" data-end=\"976\">live streams<\/strong><\/li>\n<li data-section-id=\"gww7iq\" data-start=\"981\" data-end=\"1021\">Access <strong data-start=\"990\" data-end=\"1019\">recordings of past events<\/strong><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/div>\r\n            <\/div>\r\n                <div class=\"content media-type-image\">\r\n            <div class=\"content-background\"  style=\"background-color: #be894a;\" ><\/div>\r\n                            <div class=\"media image container-1080\">\r\n                    <img decoding=\"async\" src=\" https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/Mockup-Scene.jpg\" alt=\"\" \/>\r\n                <\/div>\r\n                        <div class=\"result content-inner container-640\">\r\n                <h2 class=\"title\">Result<\/h2>\r\n                <div class=\"result-text\"><p>Each year more and more participants have been downloading the Watches &amp; Wonders application, more recently over half of the professionals used it every day throughout the exhibition. The download and engagement data has reached a record leaving organisers and visitors very pleased with the results, as it not only increases visitor satisfaction, but simplifies the transmission of information to brands and visitors alike.<\/p>\n<\/div>\r\n                                    <div class=\"download-buttons\">\r\n                                                    <a href=\"https:\/\/apps.apple.com\/us\/app\/watches-and-wonders-geneva-24\/id1612720853\" target=\"_blank\" class=\"button app-store\" rel=\"noopener\">\r\n                                <img decoding=\"async\" src=\"https:\/\/swisstomato.ch\/wp-content\/themes\/st-base-theme\/assets\/imgs\/Appstore-badge-EN.svg\" alt=\"App Store\" \/>\r\n                            <\/a>\r\n                                                                            <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.wwgf.fhhevents&#038;hl=hu\" target=\"_blank\" class=\"button google-play\" rel=\"noopener\">\r\n                                <img decoding=\"async\" src=\"https:\/\/swisstomato.ch\/wp-content\/themes\/st-base-theme\/assets\/imgs\/GooglePlay-badge-EN.svg\" alt=\"Google Play\" \/>\r\n                            <\/a>\r\n                                            <\/div>\r\n                            <\/div>\r\n        <\/div>\r\n    <\/div>","protected":false},"featured_media":50931,"template":"single-reference-cs.php","reference_category":[21],"reference_tag":[59],"reference_client":[108],"acf":{"masonry_reference_title":"Watches & Wonders","masonry_reference_text":"A complex event app for the biggest B2B watch exhibition","masonry_thumbnail_image":50927,"masonry_black_layer_below_title":false,"masonry_black_layer_below_title_mobile":false,"masonry_awards":[{"image":50669}],"no_category_order":2,"web_category_order":1,"app_category_order":1,"arvr_category_order":1,"startup_client_order":"","smbs_client_order":2,"nonprofit_client_order":"","bigbrand_client_order":"","hide_in_archive":false},"featured_image_url":"https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/WW-hero-image-1.jpg","category_name":"App","client_name":"SMB ","_links":{"self":[{"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/reference\/6134"}],"collection":[{"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/reference"}],"about":[{"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/types\/reference"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/media\/50931"}],"wp:attachment":[{"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/media?parent=6134"}],"wp:term":[{"taxonomy":"reference_category","embeddable":true,"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/reference_category?post=6134"},{"taxonomy":"reference_tag","embeddable":true,"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/reference_tag?post=6134"},{"taxonomy":"reference_client","embeddable":true,"href":"https:\/\/swisstomato.ch\/en\/wp-json\/wp\/v2\/reference_client?post=6134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}