Being visible in Google is key to succeed in today’s business. Find out how a small business can get results by using Google Ads, Google’s paid marketing tool.
You developed your website but then you need visitors to your site. Google Ads is one of the most efficient paid online advertising tools to persuade your target audience to click on your website.
Most people go directly to Google to find out the best options when considering to buy a product or a service. In typical segments, clients coming from search marketing can easily reach 30-70% of paying users.
Advantages of using Google Ads
- You can set a budget of your campaign according how much you would like to spend. What is fantastic in it, that you pay only for the ads that are clicked by people.
- Google Ads offers you a range of targeting options so you can set who (what type of group of people) and where (location) will see your Google Ad. You can even set the devices (e.g. smartphones) your ad will appear on.
- Google Ads is a highly measurable tool, it provides you with detailed information about your campaign. You can derive data based on clicks, impressions, keywords, budget etc.
- This digital marketing tool gives you fast results. You start a campaign today and have result tomorrow. The immediate results allows you to optimize the campaign from the very beginning.