{"id":6429,"date":"2022-06-16T08:46:02","date_gmt":"2022-06-16T08:46:02","guid":{"rendered":"https:\/\/swisstomato.ch\/references\/medical-ar-proof-of-concept\/"},"modified":"2026-03-26T08:24:51","modified_gmt":"2026-03-26T08:24:51","slug":"medical-ar-proof-of-concept","status":"publish","type":"reference","link":"https:\/\/swisstomato.ch\/de\/referenzen\/medical-ar-proof-of-concept\/","title":{"rendered":"Medizinische AR Beweis eines Konzepts"},"content":{"rendered":"<h2><strong>Die Herausforderung<\/strong><\/h2>\n<p>Der Kunde ist ein etabliertes internationales <strong>Pharmaunternehmen<\/strong>. Ihre Herausforderung bestand darin, Gesundheitsexperten <strong>die Wirkung von entz\u00fcndungshemmenden Medikamenten zu demonstrieren<\/strong>.<\/p>\n<h2><strong>Die L\u00f6sung<\/strong><\/h2>\n<p>Swiss Tomato hat eine interaktive <a href=\"https:\/\/swisstomato.ch\/de\/app-entwicklung-augmented-reality-und-virtual-reality\/\">Augmented Reality App<\/a> mit markerbasierter Technologie entwickelt. Mit der App konnten Sie ein <strong>sehr hochwertiges 3D-Modell eines Auges in AR<\/strong> mit allen korrekten <strong>anatomischen Details<\/strong> erleben. Zus\u00e4tzlich kann man sehen, wie das Auge pr\u00e4pariert sowie das Medikament verabreicht wird und wie der Mechanismus funktioniert.<\/p>\n<h2><strong>Die Ergebnisse<\/strong><\/h2>\n<p>Die AR-App wurde von Augen\u00e4rzten auf verschiedenen medizinischen Kongressen sehr gut angenommen und half somit auch bei dem Verkauf des entz\u00fcndungshemmenden Medikaments.<\/p>\n","protected":false},"featured_media":6131,"template":"","reference_category":[25],"reference_tag":[49],"reference_client":[110],"acf":{"masonry_reference_title":"Medizinische AR","masonry_reference_text":"AR f\u00fcr medizinische und Bildungszwecke","masonry_thumbnail_image":6128,"masonry_black_layer_below_title":false,"masonry_black_layer_below_title_mobile":true,"masonry_awards":null,"client_name":"","title_displayed":"AR f\u00fcr medizinische und Bildungszwecke","right_content":"<strong>Video<\/strong>\r\n<a href=\"https:\/\/www.youtube.com\/watch?v=BasazUQGrKc&amp;t=17s\" target=\"_blank\" rel=\"noopener\">Link<\/a>","media_row_1":"Image","media_row_1_image_1":6119,"media_row_1_image_1_big_lightbox":6119,"media_row_1_image_2":"","media_row_1_image_2_big_lightbox":"","media_row_1_video_cover":"","media_row_1_video":null,"media_row_2":"Image Image","media_row_2_image_1":6122,"media_row_2_image_1_big_lightbox":6122,"media_row_2_image_2":6125,"media_row_2_image_2_big_in_lightbox":6125,"additional_content_bottom":"no","text_column_text_1":"","text_column_image":null,"text_column_image_big_lightbox":null,"text_column_text_2":"","no_category_order":66,"web_category_order":40,"app_category_order":40,"arvr_category_order":11,"startup_client_order":"","smbs_client_order":20,"nonprofit_client_order":"","bigbrand_client_order":"","hide_in_archive":false},"featured_image_url":"https:\/\/swisstomato.ch\/wp-content\/uploads\/2022\/06\/Medical-AR-01.png","category_name":"AR\/VR","client_name":"KMU","_links":{"self":[{"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/reference\/6429"}],"collection":[{"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/reference"}],"about":[{"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/types\/reference"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/media\/6131"}],"wp:attachment":[{"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/media?parent=6429"}],"wp:term":[{"taxonomy":"reference_category","embeddable":true,"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/reference_category?post=6429"},{"taxonomy":"reference_tag","embeddable":true,"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/reference_tag?post=6429"},{"taxonomy":"reference_client","embeddable":true,"href":"https:\/\/swisstomato.ch\/de\/wp-json\/wp\/v2\/reference_client?post=6429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}